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Ice bricks and freezer mats are essential for keeping food and drinks cold on the go. Whether you’re packing a lunchbox, prepping for a picnic, or topping up a cooler bag, these compact cold packs help maintain a safe temperature and prevent spoilage.
At Howards, you’ll find a wide range of slimline freezer blocks, flexible ice mats, and reusable cooler bricks designed to fit neatly into bags, containers, and drawers. They’re ideal for school lunches, meal prep, travel, and everyday fridge and freezer organisation. Availability may vary by store and online while designs and stock last.
Ice mats and freezer bricks come in a variety of shapes and sizes to suit different needs. Slim formats fit neatly in between items in a lunch container, while larger ice packs work well for keeping bulk items cold in a shopping bag or cooler.
Some designs include flexible gel layers or slim plastic cases that freeze quickly and stay cold for hours. Look for easy-to-clean surfaces and compact profiles that stack beside freezer portion pods or slot around fridge can holders for everyday storage.
You can also keep them organised with other freezer essentials like ice cube trays, silicone food bags, or fruit and produce drawers.
Freezer bricks are perfect for kids’ lunchboxes, food delivery runs, and keeping drinks cold in the car. If you’re setting up an organised fridge or freezer at home, try pairing your cooler bricks with egg holders, fridge storage containers, or lazy susans to create a setup that flows.
Planning a picnic or barbecue? Keep things cool and ready to serve by storing food in insulated bags with ice mats, and use salt and pepper grinders or trivets to round out your outdoor essentials.
Need help choosing the right size or style? Visit your local Howards store and chat with our team. We’ll help you find the best ice brick or freezer mat for your needs, and can suggest matching food containers or fridge accessories while you’re there. Members can also enjoy rewards in-store. For exchanges or questions, see our Pricing & Returns policy.
Most stay cold for several hours depending on the size and insulation of your bag or container. Thicker bricks and gel-based mats usually last longer.
Yes, all ice mats and freezer bricks sold at Howards are reusable. Just wash and refreeze after each use.
Many slim styles are designed to fit in standard-sized lunch bags and boxes. It’s best to check dimensions before purchasing.